Company reports usually contain a business description, a history of the companies, as well as some discussion of company financials. Our key databases for company reports are:
MarketLine Includes company and industry reports, country profiles, as well as market data and country statistics.
Mergent Intellect Provides access to private and public U.S and international business data, industry news, facts and figures, executive contact information and more.
Mergent Online Financial data on US and international publicly traded firms; includes annual reports, SEC filings, news, and other information. Limited to 7 users at a time. Log off after using!
EDGAR - find public company information from the SEC
Yahoo Finance - Business and financial information from Yahoo
Google Finance - Gateway to business and financial information on Google
Latest Developments
You can learn a lot about a company by reading current newspaper and business articles about it.Trade publications may be very useful in finding current trends on your products. Also look at the company's website.
IBISWorld Detailed market research and analysis on over 700 U.S. industries as well as Global Industry Reports, China Industry Reports and Business Environment Reports.
Mergent Intellect Provides access to private and public U.S and international business data, industry news, facts and figures, executive contact information and more.
Global Market Information Database International socioconomic data, including industry statistics, consumer behavior statistics, and country information.
Factiva Factiva is a premier business and general reference resource with a broad collection of sources that reach across disciplines from business and current events to communications and technology, politics, foreign policy, and more. Factiva.com combines more than 28,000 sources to give users access to premium content from 159 countries in 22 languages. To find industry data, look at the top black bar, click Companies/Markets, then select Industry.
- Flint water crisis: An analysis of public relations as a mediator between human and corporate persons, Public Relations Review, March 2018, Volume 44, Issue 1, pages 47-55.
If we don't have your article electronically or in-print, you can order the article through InterLibrary Loan using ILLiad. It's a free service but a few days for the article to be available
Includes demographics and business data; allows you to put together custom reports. Easy way to find Consumer Ecpenditure data. Also includes some Simmons National Consumer Study reports.
American FactFinder - US Census
Offers access to demographic, housing, and economic data.
Consumer Expenditure Survey
Average annual expenditures by consumer characteristics (age, income, ethnicity, etc
- Public Relations Review 1995 - to present date
- Journal of Public Relations Research 1992 to 18 months ago
- Public Relations Tactics 7/1994- to present date
- PRWeek website; Archive, current thru Factiva
- Ad Age, formerly Advertising Age, website; Archive, current
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Library OneSearch
Use the catalog to find books, videos, recordings, and goverment documents we have at the library.
MelCat
A statewide catalog of many of Michigan's libraries. It allows you to request books at another library be sent to Kresge Library for you.
Refworks allows you to create a personal database of references and automatically generate formatted bibliographies for your projects.
Kristine Condic
Professor
salomon@oakland.edu
248.370.2469
Contact me at salomon@oakland.edu.